The owners of this toy and apparel store wanted to create a space that would appeal to both parents with boutique sensibilities and kids who love to explore the world at their height. Our solution was an interactive space with displays that could be occupied by kids and circulation that allowed ease of movement. We created terrain areas with hills and tunnels, along with crawl spaces below the merchandise. While parents shop, kids are free to play!
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Custom fabricated maple display tray
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Play spaces at work
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Carpeted play zone intermingled with merchandise
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Diagram of overall retail space
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Neon tree signage for storefront window – in process
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Neon tree concept model & working neon prototype
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Overview of display and merchandise organization